Salesforce Business Solutions

PwC India is a global strategic consulting partner of Salesforce and is one of the leading implementation partners for Salesforce India for large, complex business transformation projects. The Practice comprises of 200+ Salesforce-skilled resources working on value-driven engagements for diversified industries in India. Working with the PwC network of firms globally, we also strategise and support multi-national engagements.

Our credentials are validated in the transformational work we have executed with some of the largest business houses in the country, across sectors like e-commerce, real estate and steel manufacturing.

Our CoE-based delivery model provides clients with access to PwC salesforce experts (across all Salesforce clouds), solution architects, business analysts, testing professionals and developers focused on building and delivering enterprise-class business solutions. We also have the capability to provide complete project oversight with the help of our experienced project and program managers.

Key service offerings

Key service offerings

Sales & Service Cloud

Sales , Service, & Platform  Cloud Implementation

Sales, Service & Platform Cloud Implementation

  • Implement solutions that are maintainable and scalable
  • Design & build interaction channels that maximise productivity
  • Provide analytics that track key industry metrics

Lightning Framework

Lightning Framework Expertise

Lightning Framework Expertise

  • Provide impact analysis and implementation services for existing classic UI customers looking to migrate to lightning.
  • Provide design and implementation services around declarative and code-based customisation using the Lightning framework

Integration & Middleware tools

Integration and middleware tools

Integration and middleware tools

  • Provide design and implementation services for point-to-point integration as well as integration using middleware – Dell BOOMI, Fiorano, SAP PI and more
  • The capability covers real time integration using web services (SOAP/REST) as well as batch mode integration using flat files
  • Integration capability – Mulesoft expertise

Marketing Cloud & Mule soft capability

Marketing Cloud Implementation

Marketing Cloud Implementation

  • Implement personalised email marketing solutions
  • Help customers to adopt digital marketing by adding mobile to email and social campaigns
  • Connect social media to sales and service

AI Cloud & Heroku Expertise

AI Cloud & Heroku Expertise

AI Cloud & Heroku Expertise

  • Suggest ways in which Einstein AI can be used to make sales, service and marketing processes more intelligent and intuitive
  • Use measurement outcomes like predictive scoring, forecasting
  • Build custom apps hosted on Heroku platform, integrated with Salesforce

Mobile App, Steelbricks, CPQ

Mobile App, Steel bricks and CPQ

Mobile App, Steel bricks and CPQ

  • Design immersive, mobile ready UI/UX
  • Build custom mobile Apps using Salesforce SDK for iOS and Android
  • Configure and customise Steelbricks
  • Configure-Price-Quote tool (now Salesforce CPQ)

Capabilities: Mobile first transformational approach

Our Business Transformational driven approach focusing on experience and enabling them through a Mobile first environment is our approach to ensure:

  • Convergence of information and performance management
  • Alignment of business processes and functions
  • Providing lasting business transformation delivering sustainable improved performance.
Key service offerings - PwC India
Capabilities - PwC India
We are not only an IT partner

We are differentiated from other providers by our unique model of blending competency, industry and software platform.

Methodology & toolkits - PwC India
Methodology & toolkits

PwC leverages leading practices, industry benchmarks and our learnings to build a robust and flexible methodology to help our clients.

Global knowledge reach - PwC India
Global knowledge reach

Our teams are always up-to-date with global trends through our industry research group that continuously trains and upgrades knowledge.

Salesforce 1 - PwC India
Salesforce 1 (Mobile 1st approach)

The ability to conceptualise enterprise IT design and leverage the Salesforce platoform on a handheld device helping a mobile workforce, thereby, meeting customer requirements.

Solution accelerators on salesforce

Deploy WhatsApp Business Accounts with Service Cloud to respond to customer queries or create tickets. Implement automated customer journeys using WhatsApp as a channel to manage communication streams tied to service cases. Keep all communication data in sync with Salesforce integration and directly update cases with customer responses in WhatsApp.


  • No need to create and deploy custom mobile apps for customer service. Everyone already has WhatsApp on their smartphone
  • Integrated data and tools for faster and smarter messaging
  • Industry leading trust and security as conversations as encrypted
  • Use chat bots for complex conversations and enhanced customer engagement
Solution Accelerators on Salesforce - WhatsApp for Servicing
Paper-based loan application forms to online applications - Salesforce - PwC India

Paper-based loan application forms


online applications

Back-office loan processing time delays to end-to-end process digitisation and document checklists for faster loan closure  - Salesforce - PwC India

Back-office loan processing time delays


end-to-end process digitisation and document checklists for faster loan closure

Unhappy customer leading to business losses to customer delight - Salesforce - PwC India

Unhappy customer leading to business losses


customer delight

Turnaround time in days versus turnaround time in minutes with the Digital Lending Platform - Salesforce - PwC India

Turnaround time in days


turnaround time in minutes with the Digital Lending Platform

Sales Pipeline & Opportunity

  • Create and track progress of sales pipeline
  • Identify up-sell/cross-sell opportunities

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  • Pre-configured products, bundles and pricing
  • Customised pricing and volume discounts
  • Manage channel and distributor pricing

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Optimise Workforce

  • Optimise, schedule and assign jobs
  • Reserve appointments based on real time inventory check
  • Use activity templates for field force

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Customer Satisfaction

  • Effective case management
  • Omni-channel routing
  • Automation with macros

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Customer Management

  • Lead accounts and contact management
  • Get a 360 degree view of customers
  • Liaise with the partner community

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Capabilities – The right mix of functional and technical strength

Solution accelerators on salesforce - PwC India

Contact us

Anjumara Syed

Anjumara Syed

Salesforce Leader, PwC India

Tel: +91 98 5057 2124

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