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Leveraging customer persona for insurance in a digital era

Leveraging customer persona for insurance in a digital era

The Indian insurance industry is going through a significant level of modernisation and digitisation. Rapid digitisation, machine learning (ML) for tackling frauds, data analytics to manage risks, digital modes of customer engagement and distribution are affecting operating models at a fundamental level.

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Robotic process automation in a virtual environment

Robotic process automation in a virtual environment

In this era of technology disruption, enterprises are under immense pressure to digitise operations, and they see a future where human work can be augmented through the use of software robotics. These enterprises are beginning to view a digital workforce as part of their digital transformation strategy by combining elements of RPA, artificial intelligence (AI) and analytics to automate business processes.

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