The Indian healthcare landscape has become one of the largest sectors of the Indian economy, in terms of both revenue and employment. The new leap of growth is accelerated on account of developing newer business models around the core, hybrid models. This acceleration is also boosted by the integration of traditionalists and technology enterprises as well as new businesses around virtual first health and data.
What are the opportunities that have emerged for Indian healthcare in the post-pandemic world?
Find out how your enterprise can plan ahead with Dr. Rana Mehta, Partner & Leader - Healthcare, PwC India and Sanjeev Krishan, Chairman, PwC in India.
Four key shift pivots are transforming the landscape in the post-pandemic world - accelerators, deepening minimalism, convergence of purpose and diverging focus. The resultant impact – faster decisions, contactless care at scale, care continuum coverage with consumers at the heart of it and increasingly holistic treatment plans with simplified workflows without losing quality care.
This paper brings alive the relevance of fifteen plus emerging moats that are shaping the industry. To name a select few – virtual first health, Llive insight/command centers, platform care, ambient voice, pill-device-data play and boundaryless care.
The increased focus on digitalisation has helped in accelerating contactless healthcare and faster decision making. Technological innovations have further helped patients and consumers to understand diseases better and subsequently, demand higher-quality healthcare services. The following changes have been identified across the healthcare framework during the pandemic.
With contactless care gaining ample momentum this pandemic, the focus moved towards reducing and optimising the number of touchpoints between the health system and health seeker, without losing the quality of care. This new need to optimise steps, has resulted in deep minimalism – a concept closely associated with the ability of a system to simplify steps without compromising with quality.
The way healthcare is delivered in the post-COVID era has shifted along with changing consumer preferences. The traditional means of healthcare delivery are undergoing an evolution with the aim of serving the end consumer while creating added value for all the players in the ecosystem.
The pandemic has highlighted the need for partnerships driving consumer ownership across the spectrum of care to ensure the best possible outcomes.
The impact of the pandemic on the healthcare sector as a whole and its various sub-sectors has compelled them to explore more holistic models of care delivery.
The demand-driven shift that we are experiencing today is only the beginning. The preparatory shift across the healthcare value chain aims at improving both business and health outcomes.
Value creation in the healthcare industry will emerge from the interplay of these four big shifts highlighted above to expedite sectoral transformation into a more accessible, affordable, high quality and a hyperscale-ready health system.