The EM CoE, based in Mumbai, helps the boardroom agenda of entry, growth and capability building in emerging markets. PwC recognises that as organisations shift market and operating focus to emerging markets, they need to tackle a multitude of questions such as consumer tastes and preferences, local infrastructure, government regulations, access to resources and the availability of talent. The EM CoE helps companies navigate these challenges and grow profitably in these markets, by combining our consulting, deals, risk, tax and regulatory capabilities to help clients in their emerging markets journey.
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