Explore our insights to help you optimise your Order to Cash processes, drive business values, and achieve process excellence in today’s evolving business landscape
The Order to Cash (O2C) process is one of the most essential yet complex processes within any organisation. The figure below shows critical stages of Order-to-Cash process that drive a company’s revenue cycle. It begins with order management, where customer orders are received and processed. Next, the process moves to order fulfillment and shipping, ensuring timely delivery of goods and services. Customer billing follows, generating accurate invoices aligned with delivered orders. Next is the account receivables phase where incoming payments are managed, while payment collections ensure receipt and recording of funds. Finally, cash reconciliation verifies payment accuracy and updates financial records, completing the cycle and maintaining financial integrity.
Executive leaders increasingly recognise that improving O2C transparency can uncover substantial savings and profit opportunities through improved visibility of O2C process break points and value leakage that typical metrics, such as days sales outstanding (DSO), bad debt, and perfect order, may not fully capture. A more objective analysis can also uncover failures to meet evolving customer expectations, with even greater long-term ramifications for revenue generation. Leading companies are now investing heavily to recapture profits and improve customer experience by digging deeper into their O2C processes.
However, realising the full potential of such a process mining and analysis initiatives, goes beyond technology alone. It requires a skilled implementation team capable of navigating the complexity of stakeholder demands, aligning diverse objectives, and translating insights into actionable, prioritised improvements. Their deep understanding of both the business context and the technical landscape is essential to ensure that process enhancements deliver measurable, sustainable value on a scale. PwC’s Signavio implementation team brings extensive industry knowledge and a comprehensive understanding of both process intricacies and data analytics to extract critical business insights and key impact drivers. By identifying root causes—such as order handling delays, invoicing errors, and payment processing bottlenecks.
We at PwC help clients to implement process optimisations and automation strategies that strategically reduce cycle times and manual interventions and ultimately, we provide a Process Reality Report which is a fact-based view of how processes are actually performing and it shows inefficiencies, deviations and bottlenecks within the process. We also provide a Process Improvement Catalog which is derived from the current state assessment of client’s business processes, it translates process related insights into a targeted roadmap of initiatives to enhance efficiency and enable sustainable process transformation. These improvements directly translate into recovering lost revenue, accelerating cash flows, minimising write-offs.
“Organisations ready to leverage their data assets with process mining will not only streamline their O2C cycles, but also build resilient and agile order management systems that support sustainable growth and superior customer experiences.”
These cases highlight how organisations can unlock actionable insights by analysing their real end-to-end Order to Cash processes, moving beyond traditional static reviews to dynamic, data-driven evaluations. By harnessing SAP Signavio’s process mining capabilities, businesses can realise tangible improvements across O2C, including:
Accelerated revenue realisation: Identifying delays in order processing, invoicing, and payment collection to shorten cash conversion cycles.
Enhanced customer satisfaction: Detecting inaccuracies or delays in order fulfillment and billing that impact customer experience.
Improved operational efficiency: Automating routine tasks and reducing manual interventions by pinpointing inefficiencies and error-prone steps.
Comprehensive process visibility: Gaining real-time insights into order status, inventory flow, and payment progress across the entire value chain.
Strengthened compliance: Ensuring adherence to tax regulations, invoicing standards, and auditing requirements through transparent process tracking.
Our experienced team works closely with clients to interpret process mining insights, contextualising findings within industry nuances and organisational goals. By integrating SAP Signavio insights with deep industry knowledge, Organisations can move from reactive troubleshooting toward proactive, continuous O2C process excellence—securing lasting competitive advantage, increasing profitability, and delighting customers.