26th Annual Global CEO Survey: India perspective

Winning today’s race while running tomorrow’s

India highlights

  • %

    CEOs are optimistic about India’s economic growth over the next 12 months

  • %

    CEOs think their firms will not be economically viable a decade from now if they do not transform

  • %

    of India companies are currently innovating new, climate-friendly products or processes

  • %

    CEOs do not plan to reduce the size of their workforce, while 96% do not plan to reduce compensation

Playback of this video is not currently available


Despite evidence of a global economic slowdown, continuing high inflation and repercussions across the world of the conflict in Europe, the prognosis for India’s economic growth has largely been positive. Our Chairperson, Sanjeev Krishan, discusses the threats and opportunities that lie ahead for CEOs in India, as reported in the India perspective of the 26th Annual Global CEO Survey.

For business leaders in India operating in an interconnected world, the slowing growth in major economies — along with inflation, macroeconomic volatility, climate change and geopolitical risks — is of urgent concern. Their worries are reflected in India CEOs’ responses to a set of nine questions that fall under the following three groups - the race for the future, today's tensions and a balanced agenda - in PwC’s 26th Annual Global CEO Survey. This dual imperative — of overcoming near-term obstacles while reinventing business for the future — runs through much of this year’s survey.

The race for the future

The three questions – on the time horizons of critical risks, on corporate climate change strategies, and on the potential for widespread business disruption – reflect the race that today’s CEOs must run to stay ahead of longer term threats to their companies, to society, and to the planet itself.

26th annual CEO survey – India Perspective

Not all figures in the bar will add up to 100%.

Read more

26TH ANNUAL CEO SURVEY – India Perspective

“Blessed with abundant sunshine, India is naturally positioned to exploit solar energy to decarbonise our economy. The challenge is to bundle various forms of renewable energy – green hydrogen, wind and biomass – with storage technology, be it around batteries or pumped hydro. There is an urgent need for a commercially viable technological innovation.”

– Dr. Praveer Sinha, CEO and Managing Director, Tata Power Co. Ltd
26TH ANNUAL CEO SURVEY – India Perspective

Today’s tensions

The three questions – on the relationship between today’s conditions and tomorrow’s outlook, between strategies for business resilience and workforce retention, and between geopolitics and contingency planning – speak to day-to-day tensions that leaders are facing as macroeconomic conditions deteriorate, uncertainty rises, and inflation hits levels not seen in decades.

Base: All respondents who answered 'slightly exposed' to 'extremely exposed' in Q3A (Geopolitical Conflict)

26TH ANNUAL CEO SURVEY – India Perspective

“Building flexibility in the supply chain is a more appropriate strategy than aiming for complete resiliency in the first place. The COVID-19 pandemic and the Russia-Ukraine conflict required Dr. Reddy’s Laboratories to bring in this flexibility by vigilant day-to-day monitoring of the situation and by reacting to these developments with agility. This flexibility led us to attaining resilience in our supply chain.”

– G. V. Prasad, Co-Chairman and Managing Director, Dr. Reddy’s Laboratories
26th annual CEO survey – India Perspective

A balanced agenda

The three questions – on the time and money CEOs are investing in the future, on their role as leaders to drive and empower change, and on the ecosystems they are building to create new sources of value – epitomise the balancing act that CEOs must perform to deliver on their dual imperative.

While upskilling (85%), automating processes (82%) and deploying technology (81%) are the three top areas where companies are investing, deploying technology (61%) and decarbonising the company’s business model (59%) are two top priorities for reinventing the business for the future.

Base: Those respondents who are making an investment in any of these areas in the next 12 months

26TH ANNUAL CEO SURVEY – India Perspective

“Many millennials are now in mid-management functions and, therefore, in influencing positions. They often have a strong sense of values and prioritise fairness and value addition to customers over making money. These employees remain with the organisation once they realise the firm is offering tangible value to its customers.”

– Varun Dua, CEO, Acko General Insurance Ltd


Follow PwC India

Required fields are marked with an asterisk(*)

By submitting your email address, you acknowledge that you have read the Privacy Statement and that you consent to our processing data in accordance with the Privacy Statement (including international transfers). If you change your mind at any time about wishing to receive the information from us, you can send us an email message using the Contact Us page.

Contact us

Sanjeev Krishan

Sanjeev Krishan

Chairperson, PwC India

Tel: +91 124 330 6017

Vivek  Prasad

Vivek Prasad

Markets Leader, PwC India