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PwC ReportingPerspectives - October 2018

The Ministry of Corporate Affairs (MCA) notified Ind AS 115, ‘Revenue from contracts with customers’, on 28 March 2018, which is effective for accounting periods beginning on or after 1 April 2018. In this edition we discuss few practical application issues related to Ind AS 115. Among other matters, the current edition discusses accounting of the right of return, warranties, non-refundable upfront fees, licences and principal-agency arrangements.

Autonomous intelligence in customer experience: The new competitive advantage

Providers continually face competitive forces to deliver more with less. To top it, customers are now spoilt for choices and are ever more discerning. Opportunity in customer experience exists for those who can differentiate during the moments of truth. Autonomous intelligence is helping organisations to derive insights and enabling call to actions by analysing structured and contextual data and thereby building capabilities to enhance experience.

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