The industry is expected to grow at a CAGR of 15% over the next five years, to reach 2,272 billion INR in 2018. While the television sector is expected to grow strongly at a CAGR of 15%, internet advertising and internet access are projected to be the fastest-growing segments, with a CAGR of 28% and 21%, respectively. Driven by the forthcoming Phase 3 auctions, the radio sector is also projected to grow strongly at a CAGR of 17%. The share of the music sector, though minor, is expected to grow at a healthy CAGR of 13%. With the rapidly increasing adoption of smartphones and tablets, the gaming sector is fast emerging as a promising source of revenue for the Indian E&M industry.